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People with a specialist or professional background sometimes feel ill-equipped when it comes to planning and winning new business or looking after their customers.

Magela’s approach is to:

  • Build understanding of the whole business development cycle from strategic marketing through selling to project and account management
  • Help organisations clarify strategies, roles, responsibilities and action plans
  • Teach practical techniques and skills such as managing customer meetings, often implemented the next day!

Since 1989 we have worked with scientists and engineers, civil servants, police officers, lawyers, bankers and architects. Click on the links below for case studies of our business development work